NEWTON COLLEGE

Reference Number: (N/0415/6/0054) (MQA/PA 17734)

Name of Qualification : Bachelor of Business in Marketing (Honours) in collaboration with New Era University College

Type : Bachelor

MQF Level : 6

NEC Field (National Education Code): 0415 – Marketing and Advertising

Equivalency For Public Services: Bachelor

Number of Credits: 124

Mode of Study: Full Time

The Bachelor of Business in Marketing (Honours) program, offered in collaboration with New Era University College, is designed to equip students with essential marketing knowledge and skills to thrive in today’s competitive business landscape.
This program provides a strong foundation in marketing strategies, consumer behavior, digital marketing, and branding, preparing students for dynamic careers in the industry. Through practical learning and industry exposure, graduates will be ready to take on real-world marketing challenges with confidence.

	Weeks/ Semester	Semesters	Duration
Long	17	5	3 Year
Short	9	2

A pass in Sijil Tinggi Persekolahan Malaysia (STPM) with a minimum of Grade C (GP 2.00) in two subjects:

A pass in Diploma (Level 4 Malaysian Qualication Framework, MQF) with a least CGPA of 2.00

Diploma Kemahiran Malaysia (DKM) / Diploma Vokasional Malaysia (DVM) subjected to HEP Senate / Academic Board’s approval.
Other equivalent qualications recognized by the Malaysian Government.
English Competency for International Student:
Achieve a minimum of Band 3 in Malaysia University English Test (MUET) or equivalent to common European Framework of Reference for Languages (CEFR) (Low B1)

Bachelor of Business in Marketing (Honours) in collaboration with New Era University College